Associate Manager, Brand Marketing (Hulu)
Postuler maintenant Postuler ultérieurement Job ID 10117713 Emplacement Santa Monica, Californie, États-Unis Entreprise Disney Entertainment Television Date de publication 04/04/2025Résumé du poste:
Hulu’s Marketing team is seeking an Associate Manager, Brand Marketing to be an exceptional addition to the Brand Marketing team. In this role, you will be a go-to resource on your assigned campaigns, ensuring all stakeholders are managed and the brand strategy comes through in everything we do. In this role, you will also work side by side with the brand and content marketing teams at Hulu and across Disney on specific initiatives that ensure the Hulu brand and consumer offering is best represented and differentiated. If you are someone who wants to launch Hulu's brand into the future and can wear many hats, then this is a great role for you.
Primary Responsibilities:
Help lead, develop and execute brand marketing campaigns with internal and external partners. This includes but is not limited to preparing materials to kick off campaigns, running weekly task force meetings to get cross-functional updates, submitting creative requests (within our AirTable portal), seeking content & legal approvals, tracking notes and feedback across stakeholders, ensuring the project stays within budget and ultimately delivers in a way to hit KPIs.
Support decks and presentations on campaign overviews, strategy and recaps.
Take on leading quick-turn campaigns or initiatives.
Must-have experience managing 360 marketing campaigns of various size and touchpoints; including AV, OOH, influencer, social, digital, experiential and audio.
Consistently partnering with brand leads throughout projects and collaborating cross functionally with creative, media, social, on-channel, synergy and other departments to ensure a cohesive campaign.
Utilize research insights, performance metrics, and other data available to inform, track and optimize campaigns. Help with post-campaign recaps and identify opportunities.
Oversee and track feedback/approvals on internal/external brand marketing & advertising campaign programs (creative, legal, media, etc.)
Help manage and track the team budget, working with Project Managers to track invoices for each campaign.
Basic Qualifications:
Minimum of 3 years relevant experience in brand campaign management with a leading consumer-facing brand or brand agency.
Passion for the entertainment industry is a major plus.
Team player and comfortable working across multiple different inter-agency departments.
Ability to multitask different projects.
Great organization skills and ability to create & enforce processes.
Trendspotting background and understanding industry trends/reports is desired.
Ability to approach work with a strategic lens towards the goal of broader, successful brand-building.
Thrive in a fast-paced environment where decisions have to be made quickly but are rooted in data analysis and past expertise.
Excellent project & brand management skills, as well as production management experience.
Open/direct verbal, written, and listening communication skills.
Ability to work exceptionally well in a team environment and partner with multiple constituencies.
Solid understanding of the evolving media landscape.
Proficient in Google Slides, Docs, and Sheets. Knowledge of Airtable is a plus.
Required Education:
Bachelor's degree in a relevant field or equivalent work experience.
The hiring range for this position in Santa Monica, CA is $85,800 to $115,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Sur Disney Entertainment Television:
Disney Entertainment Television est une collection de marques de contenu renommées de The Walt Disney Company qui créent des programmes originaux de divertissement et d’actualités pour les plateformes de streaming Disney+, Hulu et Star de la société, ainsi que ses réseaux de diffusion et de câble. Son vaste portefeuille inclut ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content et Onyx Collective, en plus des Disney Television Studios, qui comprennent 20th Television, 20th Television Animation, ABC Signature et Walt Disney Television Alternative. Délivrant plus de 4 500 heures de programmation par an réparties sur plus de 300 programmes de tous genres, les marques créatives de Disney Entertainment Television sont à l’avant-garde de la narration révolutionnaire, tout en captivant le public et en suscitant des éloges. En 2023, la programmation d’excellence de Disney Entertainment Television a remporté 163 nominations aux Emmy® dans les catégories en journée, en prime time, actualités et documentaires, ainsi que dans les catégories enfants et famille.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à Hulu, LLC , qui fait partie d’une entreprise que nous appelons Disney Entertainment Television.
Hulu, LLC est un employeur qui souscrit au principe d’égalité des chances à l’emploi. Les candidat(e)s seront pris(es) en considération pour un emploi sans distinction de race, de religion, de couleur, de sexe, d’orientation sexuelle, de genre, d’identité de genre, d’expression de genre, d’origine nationale, d’ascendance, d’âge, d’état matrimonial, de statut militaire ou d’ancien combattant, d’état de santé, d’informations génétiques ou de handicap, ou de tout autre motif interdit par la loi fédérale, étatique ou locale. Disney défend un environnement commercial où les idées et décisions de tous et toutes nous aident à grandir, innover, créer les meilleures histoires et être pertinents dans un monde en évolution constante.